Formly

Formly lets you create, publish, and analyze forms through any AI agent, with a visual editor for perfecting every detail.

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Published on:

July 5, 2026

Pricing:

Formly application interface and features

About Formly

Formly is an elite, AI-native form-building platform designed for teams that demand speed, precision, and polish without ever starting from a blank page. It redefines the traditional form creation workflow by allowing users to describe the exact outcome they want in natural language to leading AI agents including Claude, ChatGPT, Cursor, Codex, and OpenClaw. In seconds, Formly generates a fully structured, high-converting form tailored to the user's goal, whether that involves screening job applicants, collecting beta feedback, managing event registrations, or capturing qualified leads. Once generated, every form opens in a powerful visual editor where teams can fine-tune every detail with drag-and-drop blocks, multi-page flows, conditional logic, answer piping, file uploads, signatures, ratings, and custom branding. Formly is built for product teams, HR professionals, marketers, and developers who refuse to compromise on user experience or data sovereignty. Every response is hosted on GDPR-compliant infrastructure in Europe, with no cookies or tracking of form responses. The platform supports unlimited forms and submissions under a single, transparent plan, and answers flow directly into existing workflows via webhooks, REST API, and MCP integrations. Formly is not just a form builder; it is a strategic tool for turning conversations into conversions, questions into insights, and submissions into action.

Features of Formly

AI-Powered Form Generation from Chat

Formly eliminates the friction of manual form creation by integrating directly with top-tier AI agents like Claude, ChatGPT, Cursor, and Codex. After a one-time setup, users simply describe the outcome they want in plain language, such as "Create a feedback survey for our beta users" or "Build a job application form with a resume upload." The AI instantly generates a complete form with relevant questions, field types, and page flow, ready for review and publication. This feature transforms form building from a tedious task into a seamless conversation, saving teams hours of repetitive work.

Full Visual Editor with Drag-and-Drop Flexibility

Every form generated by AI opens in a comprehensive visual editor that puts complete control in the user's hands. The editor supports drag-and-drop blocks for text inputs, dropdowns, matrices, phone, email, ratings, signatures, file uploads, and more. Users can rearrange fields, add multi-page flows, apply conditional logic, and use answer piping to create personalized paths for each respondent. A real-time preview ensures every change looks perfect before publishing, and custom branding options allow teams to match their company identity effortlessly.

Advanced Logic and Personalization

Formly enables sophisticated form behavior through variables, answer piping, and conditional logic. Responses can be dynamically personalized, such as greeting a respondent by their first name or showing relevant follow-up questions based on previous answers. Multi-page forms break longer surveys and applications into focused, digestible steps that dramatically improve completion rates. This feature ensures every interaction feels tailored and relevant, from the first question to the last, creating a premium experience for respondents.

Comprehensive Analytics and Workflow Integration

Beyond form creation, Formly provides robust analytics including submission counts, completion rates, and aggregated response summaries that can be delivered directly back to your AI agent. Every submission can be pushed to external systems via webhooks, REST API, or MCP integrations the moment it arrives, ensuring answers go where they are needed most whether that is a CRM, database, or custom workflow. Email notifications keep teams informed of new responses, and the platform is built for high-volume, reliable data handling.

Use Cases of Formly

Beta User Feedback Collection

Product teams can rapidly deploy feedback surveys for beta users by simply asking their AI agent to create one. Formly generates a polished form with rating scales, open-ended questions, and conditional paths that adapt based on user responses. Teams receive real-time analytics and summaries directly in chat, allowing them to identify top requests like dark mode or CSV export without manual data crunching. This accelerates the feedback loop and ensures product decisions are data-driven.

Job Applicant Screening and Hiring

HR teams can generate comprehensive job application forms that include resume uploads, cover letters, skill assessments, and signature fields in seconds. Multi-page flows keep the process organized, while conditional logic presents relevant questions based on previous answers. Submissions flow directly into the company's ATS or HR database via webhooks, and the AI agent can provide instant summaries of applicant pools, including average ratings and key qualifications.

Lead Generation and Qualification

Marketers can create high-converting lead capture forms that are embedded directly on their website or shared via short links. Formly's AI understands the goal of qualifying leads and generates questions that effectively score and segment respondents. Conditional logic ensures only relevant follow-ups are shown, and every submission is instantly pushed to the CRM, enabling immediate follow-up. Custom branding maintains brand consistency, and analytics reveal conversion rates and drop-off points.

Event Registration and Management

Event organizers can build multi-step registration forms that collect attendee details, session preferences, dietary restrictions, and payment information. Answer piping personalizes confirmation messages and follow-up communications. Real-time submission tracking and email notifications keep organizers informed of capacity and demand. The form can be embedded on the event website or shared via a branded link, and all data is securely hosted on European servers.

Frequently Asked Questions

How does Formly generate forms using AI?

Formly connects to your preferred AI agent, such as Claude, ChatGPT, or Cursor, through a one-time setup that takes about two minutes. After that, you simply describe the outcome you want in natural language, like "I need to screen 200 job applicants" or "Create a feedback survey for our beta users." The AI translates your goal into a complete form with relevant questions, field types, and page flow. You can then review, edit, and publish the form in the visual editor.

Is my data secure and compliant with privacy regulations?

Yes, Formly is built with data sovereignty as a core principle. All form responses are hosted on infrastructure located in Europe and the platform is fully GDPR compliant. Formly does not use cookies or track your form responses in any way. Your data stays yours, and you maintain full control over how submissions are stored, accessed, and integrated with your existing systems.

Can I customize forms after they are generated by AI?

Absolutely. Every form generated by AI opens in Formly's full visual editor, not a locked template. You can change any element, add or remove fields, rearrange blocks with drag-and-drop, create multi-page flows, apply conditional logic, and customize branding. The editor gives you complete creative control to fine-tune every detail or build entirely from scratch if you prefer.

What integrations does Formly support for receiving submissions?

Formly currently supports webhooks that push every submission to any service that accepts webhooks the moment it arrives, eliminating the need for polling or middlemen. It also offers a REST API and MCP for pulling responses programmatically or letting your AI agent fetch and summarize data. Upcoming integrations include Notion, Zapier, and Make, based on user demand. You can also request specific integrations directly.

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