BTAQA DIGITAL LOYALTY CARDS vs NationGraph

BTAQA Digital Loyalty Cards represent a revolutionary approach to customer retention and engagement. This cutting-edge solution empowers businesses to effortlessly cultivate a loyal customer base through a modern, fully digital loyalty card system. Gone are the days of cumbersome paper cards that can easily be lost or forgotten; BTAQA allows customers to store their loyalty cards directly on their mobile devices, ensuring quick access without the need for app downloads or complex setups. Designed for businesses of all sizes, from cafes to retail stores, BTAQA enhances customer experiences by enabling them to earn rewards through stamps, points, or exclusive offers. The main value proposition lies in its ability to provide real-time insights into customer behavior, ultimately driving repeat visits and increasing revenue.

NationGraph makes the public sector legible and accessible to businesses. We index over 110,000 government institutions and 4 million government webpages to surface predictive buying intelligence for sales teams selling to state, local, and education (SLED) government.

Signals: Predictive intelligence on government purchasing decisions. Cross-references council meetings, budgets, purchase orders, contracts, capital improvement plans, and active RFPs to surface real buying triggers — not just keyword mentions.

Contacts: AI-powered search that matches government decision-makers by role, with verified emails and direct phone numbers. Reach the right buyer on the first call.

Public Record Automations: Unlocks hard-to-access government documents at scale. Handles FOIA requests, extraction, and structured delivery into existing sales tools.

Automations: Turn signals and public-sector data into repeatable workflows — ranked institution lists, competitor contract research via FOIA, and CRM syncs to Salesforce and HubSpot.

Results: 60x faster account research, 230% average increase in pipeline coverage, 3-5x higher win rate on RFPs. Trusted by Ramp, Kärcher, InformedK12, and others.

Founded in 2024. $22.5M raised, Series A led by Menlo Ventures with participation from Perplexity's Fund.