Sentaiment

About Sentaiment

In the age of AI, your brand's narrative is no longer solely shaped by traditional media and search engines. It is being authored in real-time by large language models like ChatGPT, Claude, and Gemini. Sentaiment is the definitive AI brand perception platform, engineered for elite marketing, communications, and PR teams who refuse to cede control. We provide unparalleled visibility into how the world's most influential AI models represent your brand, products, and key narratives. By conducting deep, multi-model perception audits, Sentaiment moves beyond guesswork to deliver precise, actionable intelligence. Our platform identifies critical risks, uncovers latent opportunities, and provides model-specific guidance to align AI-driven narratives with your strategic vision. For forward-thinking agencies and brand leaders, Sentaiment is the essential command center, transforming the opaque influence of AI into a manageable asset and ensuring your brand story is told accurately, consistently, and advantageously across every major AI interface.

Features of Sentaiment

Perception Audit & Echo Score

Sentaiment executes comprehensive, automated audits by querying over 50 brand-specific scenarios across top AI models including ChatGPT, Claude, Gemini, and Perplexity. From this data, we generate your proprietary Echo Score—a unified metric that quantifies the clarity and consistency of your brand's AI perception. This feature provides a definitive benchmark, highlights narrative gaps, and pinpoints the sources influencing responses, delivering a crystal-clear diagnostic of your AI brand health in minutes, not weeks.

Model-Specific Suggested Actions

Moving beyond mere analysis, Sentaiment delivers precise, actionable strategies tailored to each AI model. Our platform provides prioritized recommendations to correct factual errors, reinforce core messaging, and improve semantic alignment. These are not generic checklists; they are model-aware steps with clear copy, schema, and technical guidance designed to directly influence how each specific LLM retrieves and articulates information about your brand.

Executive Reporting & Trend Tracking

Communicate your AI brand strategy with authority through Sentaiment's polished executive reports. Easily share Echo Score trends, key drivers, and remediation progress with your team or board. The platform automatically tracks perception drift over time, allowing you to monitor the impact of your actions and demonstrate proactive governance of your brand's most critical modern touchpoint.

Multi-Model Monitoring Dashboard

Gain a single pane of glass into your brand's presence across the entire AI landscape. Sentaiment's centralized dashboard provides real-time monitoring and side-by-side comparisons of how different models describe your entity. This continuous oversight ensures you are immediately aware of any shifts in narrative, enabling rapid response to both risks and opportunities as they emerge.

Use Cases of Sentaiment

Proactive Brand Risk Mitigation

Marketing and PR teams use Sentaiment to proactively identify and correct misrepresentations, outdated information, or competitive disadvantages within AI model responses. By uncovering these risks before they influence a vast audience of AI-powered researchers, teams can safeguard brand integrity and prevent reputational damage at its source.

Strategic Narrative Alignment

Communications directors leverage the platform to ensure AI models consistently echo key brand messages, value propositions, and market positioning. Sentaiment's audits reveal where narratives are weak or inconsistent, allowing teams to strategically strengthen content, schema, and digital footprints to shape the desired story.

Agency Client Reporting & Value Demonstration

Agencies utilize Sentaiment to provide tangible, high-value reporting for clients, moving beyond traditional metrics. By showcasing a client's Echo Score improvement and documenting the active management of their AI perception, agencies demonstrate forward-thinking expertise and deliver a defensible competitive advantage.

Market Intelligence & Competitive Analysis

Strategic teams employ Sentaiment to audit not only their own brand but also key competitors and market categories. This reveals exposure gaps, uncovers how AI frames industry narratives, and identifies whitespace opportunities to strategically outmaneuver competitors in the new AI-driven discovery layer.

Frequently Asked Questions

How does Sentaiment get its data from AI models?

Sentaiment uses direct, real-time queries to the live interfaces of major large language models like ChatGPT, Claude, and Gemini. We do not rely on synthetic tests or indirect data. Our system runs a sophisticated series of brand-specific scenarios through these models to capture authentic, current responses that reflect what a real user would encounter.

What is the Echo Score and how is it calculated?

The Echo Score is Sentaiment's proprietary metric that measures the clarity and consistency of your brand's perception across AI models. It is calculated by analyzing the audit responses for alignment with your desired messaging, factual accuracy, thematic strength, and narrative coherence. A higher score indicates a more controlled and positive AI brand presence.

How quickly can I see results after implementing Suggested Actions?

While some technical fixes like schema updates can be crawled quickly, influencing the complex knowledge bases of LLMs is a process. Most brands see measurable improvements in their Echo Score and audit responses within 2-4 weeks. Sentaiment's ongoing tracking allows you to monitor this progress definitively.

Is Sentaiment suitable for small businesses or only large enterprises?

Sentaiment is engineered for any serious brand that recognizes AI's influence on buyer research and reputation. While it is a premium tool adopted by leading agencies and enterprises, our scalable plans make it accessible for ambitious small businesses and startups that need to establish and control their narrative from the outset.