Armanet

About Armanet

Armanet is an innovative digital advertising platform designed to empower conservative and independent advertisers across America, providing them with unparalleled access to a vast and often censored audience. With a focus on the firearms and outdoor industries, Armanet offers a suite of programmatic display, CTV, video, and performance-tracking tools that rival major advertising platforms without succumbing to political gatekeeping. This enables advertisers to achieve scalable reach and measurable performance, while publishers benefit from fair CPMs and a dedicated monetization partner committed to their success. By addressing the unique challenges faced by industries often marginalized by mainstream platforms, Armanet has rapidly evolved into the largest and fastest-growing ad network, successfully powering targeted campaigns for prominent brands like Sig Sauer and Guns.com, while also unlocking premium demand for publishers previously shut out of Google and Meta.

Features of Armanet

Omnichannel Advertising

Armanet provides a comprehensive omnichannel advertising solution that includes programmatic display, video, CTV, dynamic product ads, email marketing, and a creator marketplace. Advertisers can run true omnichannel campaigns that ensure maximum exposure and engagement across diverse platforms.

Detailed Reporting

Gain valuable insights with Armanet's end-to-end reporting capabilities. Track performance metrics such as impressions, viewability, frequency, and spend in real time, allowing advertisers to make informed decisions and optimize their campaigns effectively.

Real-Time Optimization

Armanet enables advertisers to make adjustments in real time based on performance data. Utilize advanced tools such as retargeting and geo-targeting to enhance campaign efficiency and ensure that ads reach the right audience at the right time.

Influencer Marketing Marketplace

The Creator Marketplace simplifies influencer marketing, allowing brands to browse profiles, negotiate CPMs, and approve deals without the need for agencies. This streamlined approach makes it easy for advertisers to leverage influencer partnerships and expand their reach.

Use Cases of Armanet

Targeted Campaigns for Firearms Brands

Firearms brands can leverage Armanet's advanced targeting capabilities to reach specific audiences interested in outdoor activities and shooting sports. This targeted approach maximizes engagement and drives conversions effectively.

Email List Advertising

Brands can reach millions of potential customers by advertising in the newsletters of Armanet's publisher partners or renting email lists for dedicated campaigns. This strategic method enhances visibility and engagement with a highly relevant audience.

Video Marketing at Scale

Advertisers can run programmatic CTV ads on curated streaming applications and extend their reach through in-stream and out-stream web videos. This ensures brand-safe inventory and measurable impact, tying views directly to conversions.

Growth for Publishers

Publishers in the outdoor and conservative niches can benefit from Armanet's monetization solutions, gaining access to fair CPMs and a supportive partner that is dedicated to helping them succeed in a competitive advertising landscape.

Frequently Asked Questions

What types of advertisers can benefit from Armanet?

Armanet is designed for conservative and independent advertisers, particularly those in the firearms, outdoor, and related industries, providing them with an effective platform to reach their target audiences.

How does Armanet ensure campaign transparency?

Armanet offers detailed reporting and real-time insights into campaign performance metrics, allowing advertisers to monitor their ads' effectiveness and make data-driven decisions throughout the campaign.

Can I run video ads through Armanet?

Yes, Armanet allows for programmatic video advertising across various platforms, including CTV and web video, ensuring that your brand achieves maximum exposure in a brand-safe environment.

Is influencer marketing integrated into the Armanet platform?

Absolutely. Armanet features a Creator Marketplace that simplifies the process of connecting with influencers, allowing advertisers to browse profiles, negotiate terms, and manage campaigns seamlessly.